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I occasionally go back to my blogging archives to pick out interesting articles from one, five and ten years ago.

ONE YEAR AGO: The Not-Quite-So Young Quakers

It was five years ago this week that I sat down and wrote about a cool
new movement I had been reading about. It would have been Jordan Cooper's blog that turned me onto Robert E Webber's The Younger Evangelicals, a look at generational shifts among American Evangelicals. In retrospect, it's fair to say that the QuakerQuaker community gathered around this essay (here's Robin M's account of first reading it) and it's follow-up We're All Ranters Now (Wess talking about it).

And yet? All of this is still a small demographic scattered all around. If I wanted to have a good two-hour caffeine-fueled bull session about the future of Friends at some local coffeeshop this afternoon, I can't think of anyone even vaguely local who I could call up. I'm really sad to say we're still largely on our own. According to actuarial tables, I've recently crossed my life's halfway point and here I am still referencing generational change. How I wish I could honestly say that I could get involved with any committee in my yearly meeting and get to work on the issues raised in "Younger Evangelicals and Younger Quakers". Someone recently sent me an email thread between members of an outreach committee for another large East Coast yearly meeting and they were debating whether the internet was an appropriate place to do outreach work--in 2008?!?

Published 9/14/2008.

FIVE YEARS AGO: Vanity Googling of Causes

A poster to an obscure discussion board recently described typing a particular search phrase into Google and finding nothing but bad information. Reproducing the search I determined two things: 1) that my site topped the list and 2) that the results were actually quite accurate. I've been hearing an increasing number of stories like this. "Cause Googling," a variation on "vanity googling," is suddenly becoming quite popular. But the interesting thing is that these new searchers don't actually seem curious about the results. Has Google become our new proof text?

Published 10/2/2004 in The Quaker Ranter.

TEN'ISH YEARS AGO: War Time Again
This piece is about the NATO bombing campaign in Serbia (Wikipedia). It's strange to see I was feeling war fatigue even before 9/11 and the "real" wars in Afghanistan and Iraq.

There's a great danger in all this. A danger to the soul of America. This is the fourth country the U.S. has gone to war against in the last six months. War is becoming routine. It is sandwiched between the soap operas and the sitcoms, between the traffic and weather reports. Intense cruise missile bombardments are carried out but have no effect on the psyche or even imagination of the U.S. citizens.

It's as if war itself has become another consumer good. Another event to be packaged for commercial television. Given a theme song. We're at war with a country we don't know over a region we don't really care about. I'm not be facetious, I'm simply stating a fact. The United States can and should play an active peacemaking role in the region, but only after we've done our homework and have basic knowledge of the players and situation. Isolationism is dangerous, yes, but not nearly as dangerous as the emerging culture of these dilettante made-for-TV wars.

Published March 25, 1999, Nonviolence.org

Mark Franek, a teacher with Friend School connections, recently wrote an interesting piece in the Christian Science Monitor called "Bring integrity to the Internet." Here's a taste:

The Internet, led by the pervasive power of Google's ranking system, has become an extension of your résumé. And here's the real kicker: When thwarted by a webmaster who refuses to give ground, an average citizen can have a very hard time getting links that lead to offensive material off the first page of Google's search results.

The stories are interesting to me as a fan of user-generated content. I love how the internet is empowering grassroots fact-checking and starting to allow for a distribution of information that is bringing transparency to some stubborn institutions.

Mark is a great writer and I've long enjoyed his blog. He's a public persona, a journalist and educator and he's not afraid of voicing strong opinions. So how can he protect his reputation? The most effective way is to be online in many different types of settings so that when your name goes into Google, people are seeing your content. Web 2.0 profile-based services like Twitter, Facebook and Flickr are giving us online footprints that rank high and solidify our online presence. When people ask why we should be on all of these different services, one good answer is that we're protecting our reputations.

I'll try to return to this soon in a more technical way over on my Martin Kelley consulting site.

Well the Department of Justice must be a Quaker Ranter reader because they followed yesterday's advice and confiscated the private papers of actress Anne Hathaway, ex-girlfriend, board member and business partner of con man Raffaello Follieri.

But yet again her publicity machine rolls on. Most news outlets are calling the papers her "diaries" in oblique reference to her appearance in the 2001's "Princess Diaries" movie. One tongue-in-cheek headline read "The FBI knows whether Anne Hathaway dots her 'I's with hearts." Financial papers, photos, documents, etc., are reduced to "diaries". Boy oh boy. I wonder if the celebrity blogs will start describing the D.A. as a "fire breathing dragon." Poor little Anne bilking millions of dollars from investors, how was she to know?

The NY Daily News article says the papers included photos of Follieri with the Clintons, Pope John Paul II and John and Cindy McCain. Down here in South Jersey we can't help but wonder whether a few chummy shots of the Italian con man with pal Bishop Joseph Galante. Such pictures certainly exist somewhere, whether in Anne's collection or in the photo shoebox of some South Jersey priest. I would love to see them.

I've been busy with work lately and much of my free time has been spent helping Julie and the Savestmarys.net coalition. St. Mary's is one of about sixty South Jersey Catholic churches the bishop is trying to close down and replace with smily happy Megachurches. I'm still not going Catholic on you all, I just don't like short-sighted religious bureaucrats with secret agendas, and I like places and people and churches with roots and history.

On Tuesday night Bishop Galante and his posse came to visit St Mary's and were greeted by an overflow crowd. He came with charts and a game show host of a priest for MC who tried to start the meeting with a pasted-on smile and crowd-control speaking rules. The St Mary's parishioners were having none of it. There were over five hundred people in the pews asking why the Bishop wanted to shut down a church with sound finances, an impassioned priest, an involved laity and the wherewithal to continue another hundreds years.

"Vibrant" has become the Bishop's stock answer, his new favorite code word. Like a President backpedaling on the rationales of an unpopular war, his spokespeople have admitted under pressure of evidence and easy solutions that the closures aren't due to a priest shortage,  financial problems at the targeted churches, or the lack of lay participation and involvement. The only explanation the bishop can offer for closure is "vibrancy." But every time he tries to define "vibrant" he ends up describing St. Mary's and dozens of other local churches he wants to close.

There's obviously more to the definition than he'd like to share. One parishioner asked whether he thought a small church was even capable of displaying the "vibrancy" he demands. He refused to answer, which suggests we've finally dug down to a real answer. His fix for South Jersey is Megachurches that cop strategies from the Evangelical movement and consolidate power more closely in the diocesan offices. 

The bishop gave the church-saving movement its best metaphor when he disparaged the little churches he wants to shutter as "Wawa churches." Readers from outside the Mid-Atlantic region might know that Wawa is a local convenience store chain but that's like saying water is a common chemical compound. You can't drive more than twenty minutes without passing three Wawas. South Jersians practically live there. The bishop might was well condemn motherhood, baseball and apple pie if he's going to take on South Jersey's Wawa.

One disgruntled "Catholic in name only" campaign supporter rose to reclaim the Wawa label, saying that all these little churches were indeed like Wawa: ubiquitous, open at all hours, with good food that brought people in. The bishop obviously prefers the Walmart model: big box, big parking lot, hidden Eucharists, gameshow-host priests and clowns for music directors (seriously: check out this post of Julie's and scroll down to the Greatest American Hero dude). I'm not sure why someone who dislikes Catholic culture so much would want to become a priest and I'm really not sure why someone who dislikes South Jersey culture so much would agree to be its bishop. One blogger recently wrote "I have gone through enough mergers and consolidations to know one thing is true: reductions in manpower and assets are made for tighter control" which sounds like as good an explanation as any other I've heard. Power and money: same as it ever was.

I was following the kids around outside for much of what turned into a speak-out session but I got to see twenty seconds of my wife Julie's testimony on the Fox affiliate's 10 o'clock news. Julie had THAT LOOK when addressing the bishop. It's a look I know too well, it's a look that means "I'm right, I know it, and I'm not backing down." If I've learned anything over the course of the last seven years of marriage it's that I don't stand a chance when Julie gives me THAT LOOK: it's time to concede that yes she is right, because any other option will just prolong the pain and delay the inevitable. I saw hundreds of people giving the bishop that same look last night.

It's nice to see South Jersey standing up to an outsider who hates its culture and wants to force change for the sake of his own power and profit. We get a lot of it down here. The power guys usually end up winning: the woods get chainsawed and the farmlands buried under vast expanses of generic box stores and cookie-cutter McMansions financed by Philly money and greased by the pro-development laws of North Jersey politicians. I could be wrong, but after this week I don't think the bishop stands a chance. The question now is how long he's going to prolong his . And how many churches will he succeed in taking down in the name of "vibrance?"

Long in the works, my O'Reilly Media-published "Web 2.0 Mashups and Niche Aggregators" is available. The title could sort of be boiled down to "hey this QuakerQuaker.org thing has become kind of neat" but it's more than that. I wax lyrical about the different kind of aggregator community sites and I throw a new tongue-twister into the social media arena: "folksonomic density" (Google it now kids and you'll see the only references are mine; a few years from now you can say you knew the guy who coined the phrase that set the technosphere on fire and launched Web 3.0 and ushered in the second phase of the Age of Aquarius, yada yada).

A hundred thank you's to my fine and patient editor S. (don't know if you want to be outed here). I've been an editor myself in one capacity or another for fifteen years (I've sometimes even been paid for it) so it was educational to experience the relationship from the other side. I wrote this while living an insane schedule and it's amazing I found any time at get all this down.

As luck would have it I've just gotten my design site at MartinKelley.com up and running fully again, so I hope to do some posts related to the PDF in the weeks to come. In the meantime, below is the marketing copy for Web 2.0 Mashups and Niche Aggregators. It is available for $9.99 from the O'Reilly website.

Web aggregators select and present content culled from multiple sources, playing an important taste-making and promotional role. Larger aggregators are starting to compete with mainstream news sources but a new class of niche and do-it-yourself aggregators are organizing around specific interests. Niche aggregators harness the power of the internet to build communities previously separated by geography or institutional inertia. These micro-communities serve a trend-setting role. Understanding their operation is critical for those wanting to understand or predict cultural change and for those who want to harness the power of the long tail by catering to niches.

Over on Eileen Flanagan's Imperfect Serenity, there's an interesting post on blog publicity, "Blogging dilemmas," inspired in part by Robin M"'s recent "How did you get here?" post. Both bring up interesting questions about the role of blogs in community building and the location of that line that separates good blogging from mere self-promotion and pandering.

Readers will probably be unsurprised to learn that I use Technorati, Google Blog Search, etc., every day to keep track of the Quaker blogosphere. I act as a kind of community organizer and my searches are for interesting posts talking about Quakers (until reading Eileen's post I hadn't check my Technorati "rank" in months). Many people's first introduction to QuakerQuaker.org is getting linked from it, and I suspect I've accidentally outed a few beginning bloggers who hadn't told anyone of their new blog!

I have a professional blog on web design and analytics (with a somewhat off-topic but satisfying post on top at the moment) and separating that out has allowed me to use this personal blog, QuakerRanter, for whatever I like. Most regularly readers would say it focuses on Quakerism and cute kid pictures and while those are the most common posts, the most read posts are the minor fascinations I indulge myself with occasionally. Quaker plain dress is something I practice but don't think about most of the time (806 readers in past month). My wife and I love to bust on bad baby names and unfairly unpopular baby names (627 visits). I've also detailed some outings to semi-legendary South Jersey haunts (317) and score high on searches to them.

The conventional wisdom of the blog-as-publicity tool crowd would probably say these off-topic posts are distracting my core audience. Perhaps, but they're infrequent on the blog and long-lived on Google. Besides, I think it helps people to know I'm not just obsessed with one topic. Being a part of a real community means knowing each other in all of our quirks. I'm more tender and forgiving of other Quaker bloggers when I know more of their story: it puts what they say into a context that makes it sound more lived, less ideological. There's certainly good reasons for tightly-focused professional blogs (I'd drop Techcrunch from my blogroll if they started posting kids pictures!), but as more people read posts through feeds and aggregators I wonder if there's going to be as much pressure for personal, community-oriented blogs to be as single-minded in their focus.

We all have diverse, quirky interests so why not indulge them? I have seen blogs that try too hard to pander to particular audiences and boy, are they boring! A certain degree of idiosyncrasy and subjective orneriness is probably essential. Personality is at least as important as focus.

PS: I'm also interested in making sure I don't loose the core audience with all my side trips, hence the "latest Quaker posts" at the top of the page. I have at least one request for a Quaker-only RSS feed and will eventually get that going.
PPS: As if on queue, the next post in Google Reader after Eileen's is Avinish Kaushik's Blog Metrics: Six recommendations for measuring your success. Parts of it are probably a bit technical for most QR readers but it's useful for thinking about blogs as outreach.