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I'm a big user of both Del.icio.us, the social bookmarking system (it powers QuakerQuaker and the daily posts of links) and Twitter, the "micro-blogging" system that puts mini-messages into Quaker Ranter (currently with a brown woodsy boxes). They both serve different purposes for me and have different styles. Well, I just realized I had written a Deli.icio.us post in a Twitter style.

I was bookmarking a new post by Dave the "Quaker Agitator," who's looking for help writing a small grant. I left a minor comment and bookmarked the post in Del.icio.us. I try to do that for most comments so that I can go back later and see if any interesting conversation took place in the meantime. This time though I made an appeal for readers directly through the Del.icio.us description: "The Quaker Agitator is looking for help writing a small grant. Any Ranter readers able to lend a hand?" I did this knowing that a few hundred sympathetic readers will see this tomorrow morning when the links go up. It's probably a moot point as the Quaker Agitator has a much larger audience of sympathetic readers.

But stylistically it's an example of a culture of a new media form starting to change an older form. This is a common phenomenon in this fast-moving Web 2.0 world. Whether my Del.icio.us style will adapt or not I don't know. It's just an observation for now.

Tags: twitter, del.icio.us, web 2.0, styles,

Long in the works, my O'Reilly Media-published "Web 2.0 Mashups and Niche Aggregators" is available. The title could sort of be boiled down to "hey this QuakerQuaker.org thing has become kind of neat" but it's more than that. I wax lyrical about the different kind of aggregator community sites and I throw a new tongue-twister into the social media arena: "folksonomic density" (Google it now kids and you'll see the only references are mine; a few years from now you can say you knew the guy who coined the phrase that set the technosphere on fire and launched Web 3.0 and ushered in the second phase of the Age of Aquarius, yada yada).

A hundred thank you's to my fine and patient editor S. (don't know if you want to be outed here). I've been an editor myself in one capacity or another for fifteen years (I've sometimes even been paid for it) so it was educational to experience the relationship from the other side. I wrote this while living an insane schedule and it's amazing I found any time at get all this down.

As luck would have it I've just gotten my design site at MartinKelley.com up and running fully again, so I hope to do some posts related to the PDF in the weeks to come. In the meantime, below is the marketing copy for Web 2.0 Mashups and Niche Aggregators. It is available for $9.99 from the O'Reilly website.

Web aggregators select and present content culled from multiple sources, playing an important taste-making and promotional role. Larger aggregators are starting to compete with mainstream news sources but a new class of niche and do-it-yourself aggregators are organizing around specific interests. Niche aggregators harness the power of the internet to build communities previously separated by geography or institutional inertia. These micro-communities serve a trend-setting role. Understanding their operation is critical for those wanting to understand or predict cultural change and for those who want to harness the power of the long tail by catering to niches.

For any bleeding edge Web 2.0 Quakers out there, there's now a QuakerQuaker FriendFeed account to go along with its Twitter account. Both accounts simply spit out the QuakerQuaker RSS feed but there might be some practical uses. I actually follow QQ primary by Twitter these days and those who don't mind annoying IM pop-ups could get instant alerts.

Web 2.0 everywhere man Robert Scoble recently posted that many of his conversations and comments have moved away from his blog and over to FriendFeed. I don't see that occurring anytime soon with QQ but I'll set the accounts up and see what happens. I've hooked my own Twitter and FriendFeed accounts up with QuakerQuaker, so that's one way I'm cross-linking with this possible overlay of QQ.

For what it's worth I've always assumed that QQ is relatively temporary, an initial meeting ground for a network of online Friends that will continue to expand into different forms. I'm hoping we can pick the best media to use and not just jump on the latest trends. As far as the Religious Society of Friends is concerned, I'd say the two most important tests of a new media is it's ability to outreach to new people and its utility in helping to construct a shared vision of spiritual renewal.

On these test, Facebook has been a complete failure. So many promising bloggers have disappeared and seem to spend their online time swapping suggestive messages on Facebook (find a hotel room folks) or share animated gifs with 257 of their closed "friends." Quaker Friends tend to be a clannish bunch and Facebook has really fed into that (unfortunate) part of our persona. Blogging seemed to be resuscitating the idea of the "Public Friend," someone who was willing to share their Quaker identity with the general public. That's still happening but it seems to have slowed down quite a bit. I'm not ready to close my own Facebook account but I would like to see Friends really think about which social media we spend our time on. Friends have always been adapting--railroads, newspapers, frequently flier miles have all affected how we communicate with each other and the outside world. Computer networking is just the latest wrinkle.

As a personal aside, the worst thing to happen to my Quaker blogging has been the lack of a commute (except for a short hop to do some Haddonfield web design a few times a week). I'm no longer stranded on a train for hours a week with nothing to do but read the journal of Samuel Bownas or throw open my laptop to write about the latest idea that flits through my head. Ah the travails of telecommuting!

Microsoft's Steve Ballmer is the Godfather of our age. His letter to Yahoo's board in their unsolicited takeover attempt is the twenty-first century white collar rewrite of The Godfather's "I'll make him an offer he don't refuse":

"Depending on the nature of your response, Microsoft reserves the right to pursue all necessary steps to ensure that Yahoo's shareholders are provided with the opportunity to realize the value inherent in our proposal."

Are the chills going up your spine? Flickr, Del.icio.us, Yahoo Pipes, heck half my universe would suddenly be run by the boys from Redmond, coders not particularly known for their Web 2.0 sleekness or social ingenuity.

Well, here’s something: QuakerQuaker made the “SPA 100” list, Snap.com’s top 100 sites using their preview service (this is the hovering preview you see when you pass over a link). They say their list represents “some of the more interesting, notable and funky sites” using Snap Preview. Hmmm, now if only they told us whether they think fell under “interesting,” “notable” or “funky.” For those keeping track, QuakerQuaker now mashes together over a dozen Web 2.0 services to bring you the Quaker conversation.

A neat little service called Conduit lets users create their own browser toolbars. The new QuakerQuaker Toolbar gives you Google search, the latest QuakerQuaker posts and Guides to the Quaker Internet all from your browser. Try it out and let me know what additional links or features you’d find useful.

I’ve been quiet on the blogs lately, focusing on job searches rather than ranting. I thought I’d take a little time off to talk about my little corner of the career market. I’ve been applying for a lot of web design and editing jobs but the most interesting ones have combined these together in creative ways. My qualifications for these jobs are more the independent sites I’ve put together — notably QuakerQuaker.org — than my paid work for Friends.

For example: one interesting job gets reposted every few weeks on Craigslist. It’s geared toward adding next-generation interactive content to the website of a consortium of suburban newspapers (applicants are asked to be “comfortable with terms like blog, vlog, CSS, YourHub, MySpace, YouTube…,” etc.). The qualifications and vision are right up my alley but I’m still waiting to hear anything about the application I sent by email and snail mail a week ago. Despite this, they’re continuing to post revised descriptions to Craigslist. Yesterday’s version dropped the “convergence” lingo and also dropped the projected salary by about ten grand.

About two months ago I actually got through to an interview for a fabulous job that consisted of putting together a blogging community site to feature the lesser-known and quirky businesses of Philadelphia. I had a great interview, thought I had a good chance at the job and then heard nothing. Days turned to weeks as my follow-up communications went unanswered. 11/30 Update: a friend just guessed the group I was talking about and emailed that the site did launch, just quietly. It looks good.

Corporate blogging is said to be the wave of the future and in only a few years political campaigns have come to consider bloggers as an essential tool in getting their message out. User-generated content has become essential feedback and publicity mechanisms. My experience from the Quaker world is that bloggers are constituting a new kind of leadership, one that’s both more outgoing but also thoughtful and visionary (I should post about this sometime soon). Blogs encourage openness and transparency and will surely affect organizational politics more and more in the near future. Smart companies and nonprofits that want to grow in size and influence will have to learn to play well with blogs.

But the future is little succor to the present. In the Philadelphia metropolitan area it seems that the rare employer that’s thinking in these terms have have a lot of back and forths trying to work out the job description. Well, I only need one enlightened employer! It’s time now to put the boys to bed, then check the job boards again. Keep us in your prayers.

Just a quick note to everyone that I haven’t posted more lately. It’s a busy time of the year. I’ve had my hands full keeping up with articles and links to the Christian Peacemakers.

I’ve also been doing some freelance sites. One is launched: Quakersong.org, the new online home of Annie Patterson and Peter Blood of Rise Up Singing fame. It’s just the start to what should soon be an interesting site.

Geek-wise I’ve been interested in the Web 2.0 stuff (see this Best Of list of sites, link courtesy C Wess Daniels). I’ve talked about some of this back in June but it’s getting more exciting. In the Fall I was asked to submit a proposal for redoing the website of a Quaker conference center near Philadelphia and it was all Web 2.0-centric—maybe too much so as I didn’t get the job! I’ll post an edited version of the proposal soon for the geeks out there. Some of the new tech stuff will undergird a fabulous new Quakerfinder.org feature that will allow isolated Friends to connect to form new worship groups (to launch soon) and even more is behind the dreams of a new Quakerbooks.org site.

In the meantime, I encourage everyone to order On Living with a Concern for Gospel Ministry, the new book by New England Yearly Meeting’s Brian Drayton (it arrived from the printers yesterday). It’s being billed as a modern day version of “A Description of the Qualifications” and if it lives up the hype it should be an important book for the stirrings of deepening faithfulness we’ve been seeing among Quakers lately. While you’re waiting for the book to arrive in your mailbox, check out Brooklyn Rich’s Testing Leadings post.

A few months ago I started keeping a links blog that evolved into the “Quaker Blog Watch” (formally at home at nonviolence.org/quaker though included as a column elsewhere). This is my answer to the aggregation question that a few of us were tossing around in Sixth Month. I’ve never believed in an uberBlog that would to supercede all of our individual ones and act as gate-keeper to “proper” Quakerism. For all my Quaker Conservativism I’m still a Hicksite and we’re into a certain live-and-let live creative disorder in our religious life.

I also don’t like technical solutions. It helps to have a human doing this. And it helps (I think) if they have some opinions. When I began my list of annotated Quaker links I called it my “Subjective Guide” and these links are also somewhat subjective. I don’t include every post on Quakerism: only the ones that make me think or that challenge me in some way. Mediocrity, good intentions and a famous last name mean less to me than simple faithfulness to one’s call.

There’s no way to keep stats but it looks like the links are being used (hours after I stumble across a previously-unknown site I see comments from regular Quaker Ranter readers!). Here’s the next step: instructions on adding the last seven entries of the Quaker blog watch to your site. I imagine some of you might want to try it out on your sidebar. If so, let me know how it works: I’m open to tweaking it. And do remember I’ll be disappearing for a few days sometime soon (still waiting, that kid can’t stay in there too long.)

On electronic fellowships, online magazines and the freedom of this patchwork of independent cross-linked blogs: “Maybe the web’s form of hyperlinking is actually superior to Old Media publishing. I love how I can put forward a strong vision of Quakerism without offending anyone—any put-off readers can hit the “back” button. With my Subjective Guide to Quaker Blogs and my On the Web posts I highlight the bloggers I find particularly interesting, even when I’m not in perfect theological unity. I like that I can have discussions back and forth with Friends who I don’t exactly agree with. I have nothing to announce, no clear plan forward and no money to do anything anyway. But I thought it’d be interesting to hear what others have been thinking along these lines.”

To the best of my knowledge this is the first Quaker Google Maps hack, showing the meetinghouses of downtown Philadelphia. Click on the thumbtacks for details; click on the satellite view for a cool view! Like much of the web it looks much better in Firefox. Hack courtesy of the extremely experimental MyGmaps, data from Quakerfinder.org. Here’s my short list of Google Map Hacks.

Although I love Quakerfinder, it should be noted that Google does almost as good a job listing area “Friends Meetings” via their “local search” feature.

A poster to an obscure discussion board recently described typing a particular search phrase into Google and finding nothing but bad information. Reproducing the search I determined two things: 1) that my site topped the list and 2) that the results were actually quite accurate. I’ve been hearing an increasing number of stories like this. “Cause Googling,” a variation on “vanity googling,” is suddenly becoming quite popular. But the interesting thing is that these new searchers don’t actually seem curious about the results. Has Google become our new proof text?

It’s ‘Tech Thursday’ here at Quaker Ranter. I try not to get overly excited by software and I attempt to stay neutral in the various silly tech wars constantly raging (the old Mac vs Windows being the granddaddy of them all). But the newest version of the Firefox browser is so much superior to Internet Explorer that I have to sing its praises and talk about how to soup it up with cool features.

An update on my post about online magazines and the new Movabletype charges… The folks at MT have listened to all the feedback and implemented new policies which are much more sensitive to the needs (and resources) of small nonprofit and community groups. It’s really good news for all the independent publishing happening via blogs. Look for my “powered by” symbol to change to the new 3.0 version as soon as I install it.

Lately I’ve been watching how people navigate my site and other Quaker websites I maintain. I’m finding interesting patterns. One of the most fascinating is that “insider” Friends generally come in through a link, read one page, then disappear from the site without comments or emails, while “seeker” Friends come in via Google and start merrily skipping around the different parts of the site. It’s almost as if these two user groups are using different media altogether: it’s an unrecognized internet divide that is important to understanding how we should build websites and how we might navigate net culture. More importantly, it speaks to how we can spread the Light of Quaker understanding ever futher and wider.

I’m starting the process of putting my whole site onto MovableType, even the old static pages.