a little picture I am a South Jersey Friend and dad with a love out of outreach and a passion for looking afresh at Friends' testimonies, language and practices. I am the publisher of Quaker Quaker, a community site for Friends, and write about online publicity, organizing and design on my business site at MartinKelley.com.

Web

Henry Jenkins (right) mixes up the names but has good commentary on the Susan Boyle phenomenon in How Sarah [Susan] Spread and What it Means. I've been quoting lines over on my Tumblr blog but this is a good one for Quaker readers because I think it says something about the Convergent Friends culture:

When we talk about pop cosmopolitanism, we are most often talking about American teens doing cosplay or listening to K-Pop albums, not church ladies gathering to pray for the success of a British reality television contestant, but it is all part of the same process. We are reaching across borders in search of content, zones which were used to organize the distribution of content in the Broadcast era, but which are much more fluid in an age of participatory culture and social networks.

We live in a world where content can be accessed quickly from any part of the world assuming it somehow reaches our radar and where the collective intelligence of the participatory culture can identify content and spread the word rapidly when needed. Susan Boyle in that sense is a sign of bigger things to come -- content which wasn't designed for our market, content which wasn't timed for such rapid global circulation, gaining much greater visibility than ever before and networks and production companies having trouble keeping up with the rapidly escalating demand.

Susan Boyle's video was produced for a U.K.-only show but social media has allowed us to share it across that border. In the Convergent Friends movement, we're discovering "content which wasn't designed for our market"--Friends of all different stripes having direct access to the work and thoughts of other types of Friends, which we are able to sort through and spread almost immediately. In this context, the "networks and productions companies" would be our yearly meetings and larger Friends bodies.

On a recent evening I met up with Gathering in Light Wess, who was in Philadelphia for a Quaker-sponsored peace conference. Over the next few hours, six of us went out for a great dinner, Wess and I tested some testimonies, and a revolving group of Friends ended up around a table in the conference's hotel lobby talking late into the night (the links are Wess' reviews, these days you can reverse stalk him through his Yelp account).

Of all of the many people I spoke with, only one had any kind of featured role at the conference. Without exception my conversation partners were fascinating and insightful about the issues that had brought them to Philadelphia, yet I sensed a pervading sense of missed opportunity: hundreds of lives rearranged and thousands of air miles flown mostly to listen to others talk. I spent my long commute home wondering what it would have been like to have spent the weekend in the hotel lobby recording ten minute Youtube interviews with as many conference participants as I could. We would have ended up with a snapshot of faith-based peace organizing circa 2009.

Next weekend I'll be burning up more of the ozone layer by flying to California to co-lead a workshop with Wess and Robin M. (details at ConvergentFriends.org, I'm sure we can squeeze more people in!) The participant list looks fabulous. I don't know everyone but there's at least half a dozen people coming who I would be thrilled to take workshops from. I really don't want to spend the weekend hearing myself talk! I also know there are plenty of people who can't come because of commitments and costs.

So we're going to try some experiments--they might work, they might not. On QuakerQuaker, there's a new group for the event and a discussion thread open to all QQ members (sign up is quick and painless). For those of you comfortable with the QQ tagging system, the Delicious tag for the event is "quaker.reclaiming2009". Robin M has proposed using #convergentfriends as our Twitter hashtag.

There's all sorts of mad things we could try (Ustream video or live blogging via Twitter, anyone?), wacky wacky stuff that would distract us from whatever message the Inward Christ might be trying to give us. But behind all this is a real questions about why and how we should gather together as Friends. As the banking system tanks, as the environment strains, as communications costs drop and we find ourselves in a curious new economy, what challenges and opportunities open up?

It's up on the sidebar and featured on QuakerQuaker, but I want to give an added boost to my friend Kevin-Douglas' post "Why I bother with religion." I've written about the Emergent Church / Quaker experiment that Kevin-Douglass is helping to organize down in Baltimore. Check out their new'ish website, http://www.setonhillfriends.org/ Here's a snippet of today's post:
Organized religion is based in community. Being in a community challenges me. Simply hanging out with my friends and engaging my family isn't enough. The risks of such an intentional community and the support available therein offer so much more than if I just do what comes easily or go along with what exists around me. I'm challenged in community. I'm held accountable. And while it could be said that I could get this out of a gay rights group, or being part of an ethical society, the truth is that in a religious community, we all seek to go much deeper than the psychological or emotional levels. We seek to understand that Mystery -- God. We seek to understand that transformative and healing power that comes from that Mystery.
Kevin-Douglas originally posted it to Facebook earlier today and I asked if he would sign up to QuakerQuaker and post it there. There's a lot of great stuff that goes up on Facebook and it's a useful tool for keeping in touch with friends, but most posts are not visible beyond your own Facebook friends list (it depends on your privacy settings). If you post something really good about Friends or belief on Facebook, seriously consider whether you might repost it somewhere more public. If you don't have a blog handy, you can do what KD did and post it on QuakerQuaker, where every registered user has blogging capabilities (it creates a bit of a metaphysical connundrum for the QuakerQuaker editors, as it means we'll be linking QQ posts to the QQ site, but that's fine).


Google: internet interest in Quakers declining, originally uploaded by martin_kelley.

From Google Insights, a new service that tracks popularity of certain search phrases over time. See the chart here.

I'm a big user of both Del.icio.us, the social bookmarking system (it powers QuakerQuaker and the daily posts of links) and Twitter, the "micro-blogging" system that puts mini-messages into Quaker Ranter (currently with a brown woodsy boxes). They both serve different purposes for me and have different styles. Well, I just realized I had written a Deli.icio.us post in a Twitter style.

I was bookmarking a new post by Dave the "Quaker Agitator," who's looking for help writing a small grant. I left a minor comment and bookmarked the post in Del.icio.us. I try to do that for most comments so that I can go back later and see if any interesting conversation took place in the meantime. This time though I made an appeal for readers directly through the Del.icio.us description: "The Quaker Agitator is looking for help writing a small grant. Any Ranter readers able to lend a hand?" I did this knowing that a few hundred sympathetic readers will see this tomorrow morning when the links go up. It's probably a moot point as the Quaker Agitator has a much larger audience of sympathetic readers.

But stylistically it's an example of a culture of a new media form starting to change an older form. This is a common phenomenon in this fast-moving Web 2.0 world. Whether my Del.icio.us style will adapt or not I don't know. It's just an observation for now.

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Long in the works, my O'Reilly Media-published "Web 2.0 Mashups and Niche Aggregators" is available. The title could sort of be boiled down to "hey this QuakerQuaker.org thing has become kind of neat" but it's more than that. I wax lyrical about the different kind of aggregator community sites and I throw a new tongue-twister into the social media arena: "folksonomic density" (Google it now kids and you'll see the only references are mine; a few years from now you can say you knew the guy who coined the phrase that set the technosphere on fire and launched Web 3.0 and ushered in the second phase of the Age of Aquarius, yada yada).

A hundred thank you's to my fine and patient editor S. (don't know if you want to be outed here). I've been an editor myself in one capacity or another for fifteen years (I've sometimes even been paid for it) so it was educational to experience the relationship from the other side. I wrote this while living an insane schedule and it's amazing I found any time at get all this down.

As luck would have it I've just gotten my design site at MartinKelley.com up and running fully again, so I hope to do some posts related to the PDF in the weeks to come. In the meantime, below is the marketing copy for Web 2.0 Mashups and Niche Aggregators. It is available for $9.99 from the O'Reilly website.

Web aggregators select and present content culled from multiple sources, playing an important taste-making and promotional role. Larger aggregators are starting to compete with mainstream news sources but a new class of niche and do-it-yourself aggregators are organizing around specific interests. Niche aggregators harness the power of the internet to build communities previously separated by geography or institutional inertia. These micro-communities serve a trend-setting role. Understanding their operation is critical for those wanting to understand or predict cultural change and for those who want to harness the power of the long tail by catering to niches.

Twitter's become the messaging system for software services to reach their customers when the system goes down. So what happens when Twitter itself goes down?!?

If any of the Quaker readers here are stuck in the Twentieth Century with old dial-up modems, could you check an alternate QuakerQuaker site and see if it works for you:

[LINK OUT OF DATE]

Same content, just mostly text. I could trim it down more but not without more work. This is a quickie job, just running the current content through an alternate template.

Over on my design blog I've just posted an article, Banking on reputations, which looks at how the websites for high-profile cultural institutions are often built without regard to natural web publicity--there's no focus on net culture or search engine visibility. The sites do get visited, but only because of the reputation of the institution itself. My guess is that people go to them for very specific functions (looking up a phone number, ordering tickets, etc.). I finish by asking the question, "Are the audiences of high brow institutions so full of hip young audiences that they can steer clear of web-centric marketing?"

I won't belabor the point, but I wonder if something similar is happening within Friends. It's kind of weird that only two people have commented on Johan Maurer's blog post about Baltimore Yearly Meeting's report on Friends United Meeting. Johan's post may well be the only place where online discussion about this particular report is available. I gave a plug for it and it was the most popular link from QuakerQuaker, so I know people are seeing it. The larger issue is dealt with elsewhere (Bill Samuel has a particularly useful resource page) but Johan's piece seems to be getting a big yawn.

It's been superseded as the most popular QuakerQuaker link by a lighthearted call for an International Talk Like a Quaker Day put up by a Livejournal blogger. It's fun but it's about as serious as you might expect. It's getting picked up on a number of blogs, has more links than Johan's piece and at current count has thirteen commenters. I think it's a great way to poke a little fun of ourselves and think about outreach and I'm happy to link to it but I have to think there's a lesson in its popularity vis-a-vis Johan's post.

Here's the inevitable question: do most Quakers just not care about Friends United Meeting or Baltimore Yearly Meeting, about a modern day culture clash that is but a few degrees from boiling over into full-scale institutional schism? For all my bravado I'm as much an institutional Quaker as anyone else. I care about our denominational politics but do others, and do they really?

Yearly meeting sessions and more entertainment-focused Quaker gatherings are lucky if they get three to five percent attendance. The governing body of my yearly meeting is made up of about one percent of its membership; add a percent or two or three and you have how many people actually pay any kind of attention to it or to yearly meeting politics. A few years ago a Quaker publisher commissioned a prominent Friend to write an update to liberal Friends' most widely read introductory book and she mangled the whole thing (down to a totally made-up acronym for FWCC) and no one noticed till after publication--even insiders don't care about most of this!

Are the bulk of most contemporary Friends post-institutional? The percentage of Friends involved in the work of our religious bodies has perhaps always been small, but the divide seems more striking now that the internet is providing competition. The big Quaker institutions skate on being recognized as official bodies but if their participation rate is low, their recognition factor small, and their ability to influence the Quaker culture therefore minimal, then are they really so important? After six years of marriage I can hear my wife's question as a Quaker-turned-Catholic: where does the religious authority of these bodies come from? As someone who sees the world through a sociological/historical perspective, my question is complementary but somewhat different: if so few people care, then is there authority? The only time I see Friends close to tears over any of this is when a schism might mean the loss of control over a beloved school or campground--factor out the sentimental factor and what's left?

I don't think a diminishing influence is a positive trend, but it won't go away if we bury our heads in the sand (or in committees). How are today's generation of Friends going to deal with changing cultural forces that are threatening to undermine our current practices? And how might we use the new opportunities to advance the Quaker message and Christ's agenda?

One thing I love about the internet and blogs is that they're opening up discussions in the Quaker world. Information and dialog that was once confined to a small group of insiders is opened up to what we might only-half jokingly label "the laity." The latest few entries to QuakerQuaker show this in operation.

Last month's annual sessions of Baltimore Yearly Meeting (the regional body for Friends those parts) were marked by an important report from its representatives to Friends United Meeting, an international body of Friends that Baltimore belongs to but has a complicated relationship with. Attendees at the yearly meeting session heard the report, of course, and news trickled out in various ways (one visitor IM'ed me that day with the briefest sketch).

Enter the internet. At some point Baltimore put the report up on their website. The information was there but there's no opportunity for discussion as the BYM website has no commenting feature. I posted the report up to QuakerQuaker and within a few hours, Johan Maurer was on top of it. Johan used to be the chief executive of Friends United Meeting and a wide experience with Friends from across the Quaker theological and cultural spectrum. He's also an active blogger and he posted a reply, What is really wrong with FUM, part two: the Baltimore YM report, that I find particularly useful. His blog has comments. I've put Johan's post up on QuakerQuaker and we now have a forum to try to tease apart the range of issues in the Baltimore report: leadership, theology, international relations, etc. How cool is that?

PS: I linked to the Wikipedia articles on Baltimore and Friends United Meeting. Has anyone else noticed Wikipedia makes a much more accessible introduction to Quaker bodies than their own websites?

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