Quaker video outreach, a talk with Raye Hodgson

March 21, 2009

An inter­view with Raye, a mem­ber of Ohio Year­ly Meet­ing Con­ser­v­a­tive who serves on their Elec­tron­ic Out­reach Com­mit­tee. You can also watch it on Quak­erQuak­er: Quak­er Video and Elec­tron­ic Out­reach.

Raye: Ohio Year­ly Meet­ing holds our year­ly meet­ing in Bar­nesville Ohio – some peo­ple know us as those Bar­nesville folks. We have an elec­tron­ic Out­reach Com­mit­tee and that includes the over­sight and min­istry asso­ci­at­ed with our web­site. We spend time think­ing about how to open up to peo­ple who might be inter­est­ed in Friends’ ways and might want to know more about us whether or not they’ve ever read the Jour­nal of George Fox. We’re try­ing to expand our wit­ness, if you will.

One of the ques­tions that has come up in this elec­tron­ic out­reach group is: what types of com­mu­ni­ca­tion or video are use­ful for some­one to get to know us but also respect­ful of the fact that we do wor­ship and that wor­ship is a spir­i­tu­al­ly inti­mate time. We’re try­ing to bridge and deal with respect­ing the wor­ship­pers, the Friends them­selves, to not put on a per­for­mance and yet to try to com­mu­ni­cate what it is that is edi­fy­ing in prac­tice and worship.

Mar­tin: How do you give new­com­ers a taste of Quak­ers with­out direct­ing it too much? If you just have that silent emp­ty box it’s hard for new­com­ers to know what should be fill­ing that box.

Raye: One of the things Friends have done for hun­dreds of years is to pub­lish, to keep jour­nals and to share that. But that’s not all there is to the Friends expe­ri­ence. There are those qui­et times and those moments of min­istry that we believe are Spirit-inspired. Many of us wish we could give peo­ple a lit­tle taste of that because that does­n’t show up in a lot of pub­lished writ­ings. That spon­ta­neous and time­ly, and at times prophet­ic, wit­ness that we see in our Meet­ings. We have con­sid­ered dig­i­tal video as a way to do that.

Mar­tin: I love the video pos­si­bil­i­ties here. Video can be a way of reach­ing out to more people.

Raye: It’s not just any­thing that can be writ­ten. Cer­tain­ly the writ­ings that have been pub­lished are very help­ful in get­ting some sort of a glim­mer of where we have been, or in some cas­es where we are head­ed or where we are. But there is noth­ing like that expe­ri­ence of being with Friends in meet­ing. It does­n’t always hap­pen but there are these moments called a cov­ered meet­ing or a gath­ered meet­ing where every­body seems to be in the same place spir­i­tu­al­ly and when seems to be mes­sages and gifts com­ing through peo­ple. That’s dif­fi­cult to get across.

We’re hop­ing that with video we can dis­cuss these kinds of things after the fact. We don’t want to turn it into a spec­ta­tor sport or performance.

Mar­tin: Authen­tic­i­ty is a key part of the Quak­er mes­sage. You’re not prac­tic­ing what you’re going to say for First Day or Sun­day. You’re sit­ting there and wait­ing for that imme­di­ate spir­it to come upon you.

Raye: We don’t know when that will hap­pen. There are meet­ings where every­body is very qui­et, where there’s a sense of that spir­it and uni­ty but it may be an out­ward­ly qui­et meet­ing. I have been in meet­ings where some­one stood up and began to sing their mes­sage or a psalm or some­one had a won­der­ful ser­mon that was per­fect for the moment. These things hap­pen but we don’t know when they will.

Pen​n​char​ter​.com Media Pages

May 18, 2008

William Penn Charter School Media PagesOne ele­ment of a gen­er­al social media con­sul­tan­cy project I’ve under­tak­en with Philadel­phi­a’s William Penn Char­ter school is a dynam­ic media page. They had col­lect­ed a large num­ber of pho­tos, movies and pod­cast inter­views, but the media page on their site was sta­t­ic and with­out pic­tures. I worked with them to come up with media poli­cies and then built a media site that auto­mat­i­cal­ly dis­plays the lat­est Flickr sets and Youtube videos, all laid out attrac­tive­ly with CSS. The Flickr part was com­pli­cat­ed by the fact that Flickr does­n’t pro­duce feeds of sets and this required access to it’s API and fair­ly exten­sive Yahoo Pipes manip­u­la­tion. The orig­i­nal pod­casts were just uploaded MP3 files and I worked to col­lect them togeth­er via Odeo (host­ing) and Feed­burn­er (feed pub­lish­ing), which then pro­vides RSS and iTunes sup­port. The actu­al con­tent for the page is col­lect­ed togeth­er on the Mar​tinkel​ley​.com serv­er and embed­ded into the Penn Char­ter media pages via javascript. Oth­er work with Penn Char­ter includes Google Ana­lyt­ics and Dreamweaver support. 

Update: Pen­n­Char­ter redesigned their web­site in August 2009 and the Media Page is unavailable.

Client Testimonial:

“Mar­tin has worked for our school to inte­grate Web 2.0 technologies
into our com­mu­ni­ca­tion mate­ri­als. Mar­tin is highly-personable and his
is an expert in cur­rent tech­no­log­i­cal approach­es. This is a hard match
to find in con­sul­tants.” April 30, 2009

Michael Moul­ton, Tech­nol­o­gy Direc­tor, William Penn Char­ter School.
Hired Mar­tin as a IT Con­sul­tant in 2007, and hired Mar­tin more than once.
Top qual­i­ties: Per­son­able, Expert, High Integrity.

Now Available: Web 2.0 Mashups and Niche Aggregators

April 15, 2008

Long in the works, my O’Reil­ly Media-pub­lished “Web 2.0 Mashups and Niche Aggre­ga­tors” is avail­able. The title could sort of be boiled down to “hey this Quak​erQuak​er​.org thing has become kind of neat” but it’s more than that. I wax lyri­cal about the dif­fer­ent kind of aggre­ga­tor com­mu­ni­ty sites and I throw a new tongue-twister into the social media are­na: “folk­so­nom­ic den­si­ty” (Google it now kids and you’ll see the only ref­er­ences are mine; a few years from now you can say you knew the guy who coined the phrase that set the tech­nos­phere on fire and launched Web 3.0 and ush­ered in the sec­ond phase of the Age of Aquar­ius, yada yada).

A hun­dred thank you’s to my fine and patient edi­tor S. (don’t know if you want to be out­ed here). I’ve been an edi­tor myself in one capac­i­ty or anoth­er for fif­teen years (I’ve some­times even been paid for it) so it was edu­ca­tion­al to expe­ri­ence the rela­tion­ship from the oth­er side. I wrote this while liv­ing an insane sched­ule and it’s amaz­ing I found any time at get all this down. 

As luck would have it I’ve just got­ten my design site at Mar​tinKel​ley​.com up and run­ning ful­ly again, so I hope to do some posts relat­ed to the PDF in the weeks to come. In the mean­time, below is the mar­ket­ing copy for Web 2.0 Mashups and Niche Aggre­ga­tors. It is avail­able for $9.99 from the O’Reil­ly web­site.

Web aggre­ga­tors select and present con­tent culled from multiple
sources, play­ing an impor­tant taste-making and pro­mo­tion­al role. Larger
aggre­ga­tors are start­ing to com­pete with main­stream news sources but a
new class of niche and do-it-yourself aggre­ga­tors are orga­niz­ing around
spe­cif­ic inter­ests. Niche aggre­ga­tors har­ness the pow­er of the internet
to build com­mu­ni­ties pre­vi­ous­ly sep­a­rat­ed by geog­ra­phy or institutional
iner­tia. These micro-communities serve a trend-setting role.
Under­stand­ing their oper­a­tion is crit­i­cal for those want­i­ng to
under­stand or pre­dict cul­tur­al change and for those who want to harness
the pow­er of the long tail by cater­ing to niches. 

More ways to QuakeQuake in the socialscape

April 7, 2008

For any bleed­ing edge Web 2.0 Quak­ers out there, there’s now a Quak­erQuak­er Friend­Feed account to go along with its Twit­ter account. Both accounts sim­ply spit out the Quak­erQuak­er RSS feed but there might be some prac­ti­cal uses. I actu­al­ly fol­low QQ pri­ma­ry by Twit­ter these days and those who don’t mind annoy­ing IM pop-ups could get instant alerts.

Web 2.0 every­where man Robert Scoble recent­ly post­ed that many of his con­ver­sa­tions and com­ments have moved away from his blog and over to Friend­Feed. I don’t see that occur­ring any­time soon with QQ but I’ll set the accounts up and see what hap­pens. I’ve hooked my own Twit­ter and Friend­Feed accounts up with Quak­erQuak­er, so that’s one way I’m cross-linking with this pos­si­ble over­lay of QQ.

For what it’s worth I’ve always assumed that QQ is rel­a­tive­ly tem­po­rary, an ini­tial meet­ing ground for a net­work of online Friends that will con­tin­ue to expand into dif­fer­ent forms. I’m hop­ing we can pick the best media to use and not just jump on the lat­est trends. As far as the Reli­gious Soci­ety of Friends is con­cerned, I’d say the two most impor­tant tests of a new media is it’s abil­i­ty to out­reach to new peo­ple and its util­i­ty in help­ing to con­struct a shared vision of spir­i­tu­al renewal.

On these test, Face­book has been a com­plete fail­ure. So many promis­ing blog­gers have dis­ap­peared and seem to spend their online time swap­ping sug­ges­tive mes­sages on Face­book (find a hotel room folks) or share ani­mat­ed gifs with 257 of their closed “friends.” Quak­er Friends tend to be a clan­nish bunch and Face­book has real­ly fed into that (unfor­tu­nate) part of our per­sona. Blog­ging seemed to be resus­ci­tat­ing the idea of the “Pub­lic Friend,” some­one who was will­ing to share their Quak­er iden­ti­ty with the gen­er­al pub­lic. That’s still hap­pen­ing but it seems to have slowed down quite a bit. I’m not ready to close my own Face­book account but I would like to see Friends real­ly think about which social media we spend our time on. Friends have always been adapt­ing – rail­roads, news­pa­pers, fre­quent­ly fli­er miles have all affect­ed how we com­mu­ni­cate with each oth­er and the out­side world. Com­put­er net­work­ing is just the lat­est wrinkle.

As a per­son­al aside, the worst thing to hap­pen to my Quak­er blog­ging has been the lack of a com­mute (except for a short hop to do some Had­don­field web design a few times a week). I’m no longer strand­ed on a train for hours a week with noth­ing to do but read the jour­nal of Samuel Bow­nas or throw open my lap­top to write about the lat­est idea that flits through my head. Ah the tra­vails of telecommuting!

Note to self: know when to put the camera down!

January 1, 2008

We went to fam­i­ly fav-place Long­wood Gar­dens last night for New Year’s eve. It was cold but the lights on all the trees were beau­ti­ful and the fire­works were loud and fun. Going around I kept think­ing about how many cam­eras were around. I took a few pho­tos of course, but I real­ized I’m start­ing to devel­op a reac­tion to Obses­sive Pho­tog­ra­phy Dis­or­der. How many fuzzy pic­tures of long-ago fire­works do peo­ple need to store on their hard drives? 

A few weeks ago I took an eye-opening pic­ture at a wed­ding. It was a quick pho­to of the bride and father walk­ing down the “aisle” (it was more a space between tables in a small ban­quet room). I must have had squirm­ing Fran­cis in one arm, the cam­era in the oth­er, because it’s all blur­ry. The light’s bad, there’s red eye, it’s total­ly not some­thing to send up to Flickr. But what’s haunt­ing about the pic­ture is the back­ground: behind the bride you can see four peo­ple. From left to right, they are: tak­ing a pic­ture, hold­ing cam­era at neck lev­el ready to take a pic­ture, lean­ing back from the cam­era screen set­ting up a shot, and look­ing down at a dis­play review­ing the just-taken pic­ture. This is a wed­ding and it’s the dra­mat­ic part: the bride’s just entered the room and is about to be giv­en away by her father (it’s a sec­ond wed­ding so I can’t take the sym­bol­ism too far, but still this should be a holy moment).

Many Friends Meet­ings ban cam­eras in wed­ding cer­e­monies and I should­n’t have relaxed my stan­dards to take my own pho­to­graph of the wedding-in-progress. There are times where our pres­ence is much more impor­tant than any doc­u­men­ta­tion. I dare say that none of the two-dozen or so walking-down-the-aisle pho­tos tak­en that day are worth devel­op­ing or print­ing. I use my picture-taking for mem­o­ry’s sake and love look­ing at old shots of the fam­i­ly, and a few of the pic­tures I took that day are def­i­nite keep­ers. But us com­pul­sive shut­ter bugs need to know when to put the cam­era down.

Focused blogs and side trips

November 23, 2007

Over on Eileen Flana­gan’s Imper­fect Seren­i­ty, there’s an inter­est­ing post on blog pub­lic­i­ty, “Blog­ging dilem­mas,” inspired in part by Robin M“ ‘s recent “How did you get here?” post. Both bring up inter­est­ing ques­tions about the role of blogs in com­mu­ni­ty build­ing and the loca­tion of that line that sep­a­rates good blog­ging from mere self-promotion and pandering.

Read­ers will prob­a­bly be unsur­prised to learn that I use Tech­no­rati, Google Blog Search, etc., every day to keep track of the Quak­er blo­gos­phere. I act as a kind of com­mu­ni­ty orga­niz­er and my search­es are for inter­est­ing posts talk­ing about Quak­ers (until read­ing Eileen’s post I had­n’t check my Tech­no­rati “rank” in months). Many peo­ple’s first intro­duc­tion to Quak​erQuak​er​.org is get­ting linked from it, and I sus­pect I’ve acci­den­tal­ly out­ed a few begin­ning blog­gers who had­n’t told any­one of their new blog!

I have a pro­fes­sion­al blog on web design and ana­lyt­ics (with a some­what off-topic but sat­is­fy­ing post on top at the moment) and sep­a­rat­ing that out has allowed me to use this per­son­al blog, Quak­er­Ran­ter, for what­ev­er I like. Most reg­u­lar­ly read­ers would say it focus­es on Quak­erism and cute kid pic­tures and while those are the most com­mon posts, the most read posts are the minor fas­ci­na­tions I indulge myself with occa­sion­al­ly. Quak­er plain dress is some­thing I prac­tice but don’t think about most of the time (806 read­ers in past month). My wife and I love to bust on bad baby names and unfair­ly unpop­u­lar baby names (627 vis­its). I’ve also detailed some out­ings to semi-legendary South Jer­sey haunts (317) and score high on search­es to them.

The con­ven­tion­al wis­dom of the blog-as-publicity tool crowd would prob­a­bly say these off-topic posts are dis­tract­ing my core audi­ence. Per­haps, but they’re infre­quent on the blog and long-lived on Google. Besides, I think it helps peo­ple to know I’m not just obsessed with one top­ic. Being a part of a real com­mu­ni­ty means know­ing each oth­er in all of our quirks. I’m more ten­der and for­giv­ing of oth­er Quak­er blog­gers when I know more of their sto­ry: it puts what they say into a con­text that makes it sound more lived, less ide­o­log­i­cal. There’s cer­tain­ly good rea­sons for tightly-focused pro­fes­sion­al blogs (I’d drop Techcrunch from my blogroll if they start­ed post­ing kids pic­tures!), but as more peo­ple read posts through feeds and aggre­ga­tors I won­der if there’s going to be as much pres­sure for per­son­al, community-oriented blogs to be as single-minded in their focus. 

We all have diverse, quirky inter­ests so why not indulge them? I have seen blogs that try too hard to pan­der to par­tic­u­lar audi­ences and boy, are they bor­ing! A cer­tain degree of idio­syn­crasy and sub­jec­tive orner­i­ness is prob­a­bly essen­tial. Per­son­al­i­ty is at least as impor­tant as focus.

PS: I’m also inter­est­ed in mak­ing sure I don’t loose the core audi­ence with all my side trips, hence the “lat­est Quak­er posts” at the top of the page. I have at least one request for a Quaker-only RSS feed and will even­tu­al­ly get that going.
PPS: As if on queue, the next post in Google Read­er after Eileen’s is Avin­ish Kaushik’s Blog Met­rics: Six rec­om­men­da­tions for mea­sur­ing your suc­cess. Parts of it are prob­a­bly a bit tech­ni­cal for most QR read­ers but it’s use­ful for think­ing about blogs as outreach.